Abstract

SIMILI, Ivana Guilherme  and  FRANQUI, Renata. Clothes and gender: picture patterns of toys and games. Acta Scientiarum. Education [online]. 2015, vol.37, n.3, pp.277-288. ISSN 2178-5201.  https://doi.org/10.4025/actascieduc.v37i3.20988.

The contribution of clothes in the fabrications of subjectivities and gender identities is analyzed by examining the picture patterns of toys and games. Current study transformed into an investigated object the picture patterns of clothes from Zig-Zig-Zaa, Malwee, for 4-6 year-old boys and girls to demonstrate the representations created and circulated by the designs, colors and textures in children´s toys and games for males and females. The analytic study revealed the role of modeling in the design of children's subjectivities and the formation of gender identities. The theoretical, methodological and historiographical contributions are based on Gender Studies coupled to education and cultural pedagogies. The main line of thought foregrounded how pictures on toys and games produce and reproduce representations that attribute pink to girls and blue to boys.

Keywords : Patterns; Gender Identities; Fashion; Education.

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