Resumen

NEVES, Helena de Araujo; AMARAL, Giana Lange do  y  TAMBARA, Elomar Antonio Callegaro. A oferta do ensino primário e secundário investigada por meio da propaganda impressa (1875-1910). Rev. Diálogo Educ. [online]. 2012, vol.12, n.36, pp.465-489. ISSN 1981-416X.

This paper is part of a research that was already completed. It aims to present some information about private elementary and secondary schools offer in the municipality of Pelotas, Rio Grande do Sul State. The survey covers the period from 1875 to 1910. It was conducted using institutional advertising content published in the several newspapers that were circulating in the municipality by that time. The survey indicates how private school organization occurred at the turn of 19th to the 20th century, focusing specifically on primary and secondary schools, as well as on their curricula frameworks. We can notice that both for secondary and for elementary education, the students’ outcomes worked as quality assurance of the educational institution. This fact was widely exploited in the advertisements. In this survey the advertisements make possible the emergence of aspects about private education performance in the constitutional moment of an organized system that was gradually leaving the homes, as a practice of private teaching, to gradually constitute the first private schools. This work does not intend to exhaust the multiple readings possible about this subject matter, but it focuses on education market, in this way contributing to the field surveyed.

Palabras clave : Private Education; Printing Press; Advertisement; History of Education.

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