Resumo

EDDINE NAJI, Jamal. Media education issues for professionals and citizens. Bridging the divides in countries of the south. Comunicar [online]. 2009, vol.16, n.32, pp.53-64. ISSN 1988-3293.

Information and communication technologies (ICTs) are imposing a radical reform in journalism and media education. Without a strategic, participatory pedagogical vision, journalism and media education will not work to the advantage of the project for a democratic and inclusive information society. By the same token, they will be unable to reduce the gap experienced world-wide between training and employment, nor will they have a positive impact on government or media operators’ policies, nor on the practices of professionals and citizens, particularly in cyberspace. Journalists and the media occupy a decisive place in society and vis-à-vis the State, which calls for public policies for introducing media literacy education starting in elementary school. The media are a source of knowledge, a development tool, a citizenship matrix, a source for the construction of the «social being» and for peace. The ultimate issue is the advent of an inclusive information society, and particularly in the countries of the South, its solid emergence depends on an «emancipation journalism». This must be one of the primary objectives of media education.

Palavras-chave : ICTs; Employment; Pedagogy; Citizen Journalism; Information Society; Media Professionals; Reform; University.

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