Resumen

SOUZA, Adriano Lopes de  y  TAVARES, Otávio. Between promoted activities and productive consumption: analysis of the practices of young elite athletes at the Youth Olympic Games. Rev. Motriviv. [online]. 2020, vol.32, n.63, e71855.  Epub 30-Nov-2020. ISSN 2175-8042.  https://doi.org/10.5007/2175-8042.2020.e71855.

The objective of this study was to analyze the practices of young high performance athletes in the Youth Olympic Games in the face of cultural and educational activities based on direct observation and iconographic records related to the Buenos Aires edition, whose analysis was based on the theory of daily life. It seems that the Youth Olympic Village is a truly intercultural environment, whose daily life is capable of giving rise to a plurality of practices both at a strategic level, from its structural organization and from its program of cultural and educational activities, and at a tactical level, based on the different uses and appropriations of young athletes, using diversion or resistance tactics and diy tactics. It is concluded that young athletes produced meanings that transcended cultural and educational issues, and were associated, mainly, with their professional growth as high performance athletes.

Palabras clave : Youth olympic games; Young high-performance athletes; Theory of daily life.

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