<?xml version="1.0" encoding="ISO-8859-1"?><article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance">
<front>
<journal-meta>
<journal-id>1981-416x</journal-id>
<journal-title><![CDATA[Revista Diálogo Educacional]]></journal-title>
<abbrev-journal-title><![CDATA[Rev. Diálogo Educ.]]></abbrev-journal-title>
<issn>1981-416x</issn>
<publisher>
<publisher-name><![CDATA[Pontifícia Universidade Católica do Paraná (PUCPR)]]></publisher-name>
</publisher>
</journal-meta>
<article-meta>
<article-id>S1981-416x2012000200009</article-id>
<title-group>
<article-title xml:lang="pt"><![CDATA[A oferta do ensino primário e secundário investigada por meio da propaganda impressa (1875-1910)]]></article-title>
</title-group>
<contrib-group>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Neves]]></surname>
<given-names><![CDATA[Helena de Araujo]]></given-names>
</name>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Amaral]]></surname>
<given-names><![CDATA[Giana Lange do]]></given-names>
</name>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Tambara]]></surname>
<given-names><![CDATA[Elomar Antonio Callegaro]]></given-names>
</name>
</contrib>
</contrib-group>
<aff id="A09">
<institution><![CDATA[,UFPel  ]]></institution>
<addr-line><![CDATA[RS ]]></addr-line>
</aff>
<pub-date pub-type="pub">
<day>00</day>
<month>08</month>
<year>2012</year>
</pub-date>
<pub-date pub-type="epub">
<day>00</day>
<month>08</month>
<year>2012</year>
</pub-date>
<volume>12</volume>
<numero>36</numero>
<fpage>465</fpage>
<lpage>489</lpage>
<copyright-statement/>
<copyright-year/>
<self-uri xlink:href="http://educa.fcc.org.br/scielo.php?script=sci_arttext&amp;pid=S1981-416x2012000200009&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://educa.fcc.org.br/scielo.php?script=sci_abstract&amp;pid=S1981-416x2012000200009&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://educa.fcc.org.br/scielo.php?script=sci_pdf&amp;pid=S1981-416x2012000200009&amp;lng=en&amp;nrm=iso"></self-uri><abstract abstract-type="short" xml:lang="pt"><p><![CDATA[Este artigo faz parte de uma pesquisa já concluída. Tem por objetivo apresentar informações sobre a oferta de ensino primário e secundário privado em Pelotas, município localizado ao Sul do Rio Grande do Sul. A investigação abrange o período compreendido entre os anos de 1875 a 1910 e foi realizada por meio do conteúdo de propagandas impressas, divulgadas em diferentes periódicos que circularam na cidade. A investigação dá indicativos de como ocorreu a organização do ensino privado na virada do século XIX para o XX focando especificamente o ensino primário e secundário, bem como as suas constituições curriculares. Observa-se, assim, que tanto para o ensino secundário, como para o primário, os resultados dos alunos eram uma garantia da qualidade da instituição de ensino, fato amplamente explorado nos anúncios. Nesta pesquisa as propagandas fazem emergir, portanto, aspectos sobre a atuação do ensino privado em um momento de constituição de um sistema organizado - que aos poucos saía das casas, como uma prática de ensino privado - para aos poucos serem formadas as primeiras escolas privadas. Não tem como pretensão esgotar as múltiplas leituras que possam ser feitas sobre a temática, mas foca o olhar para o mercado da educação, contribuindo, assim, com o campo investigado.]]></p></abstract>
<abstract abstract-type="short" xml:lang="en"><p><![CDATA[This paper is part of a research that was already completed. It aims to present some information about private elementary and secondary schools offer in the municipality of Pelotas, Rio Grande do Sul State. The survey covers the period from 1875 to 1910. It was conducted using institutional advertising content published in the several newspapers that were circulating in the municipality by that time. The survey indicates how private school organization occurred at the turn of 19th to the 20th century, focusing specifically on primary and secondary schools, as well as on their curricula frameworks. We can notice that both for secondary and for elementary education, the students’ outcomes worked as quality assurance of the educational institution. This fact was widely exploited in the advertisements. In this survey the advertisements make possible the emergence of aspects about private education performance in the constitutional moment of an organized system that was gradually leaving the homes, as a practice of private teaching, to gradually constitute the first private schools. This work does not intend to exhaust the multiple readings possible about this subject matter, but it focuses on education market, in this way contributing to the field surveyed.]]></p></abstract>
<kwd-group>
<kwd lng="pt"><![CDATA[Ensino Privado]]></kwd>
<kwd lng="pt"><![CDATA[Propaganda]]></kwd>
<kwd lng="pt"><![CDATA[Imprensa]]></kwd>
<kwd lng="pt"><![CDATA[História da Educação]]></kwd>
<kwd lng="en"><![CDATA[Private Education]]></kwd>
<kwd lng="en"><![CDATA[Printing Press]]></kwd>
<kwd lng="en"><![CDATA[Advertisement]]></kwd>
<kwd lng="en"><![CDATA[History of Education]]></kwd>
</kwd-group>
</article-meta>
</front><body><![CDATA[ <font face="Arial, Helvetica, sans-serif"> <h2>A oferta do ensino prim&aacute;rio  e secund&aacute;rio investigada por meio da propaganda impressa (1875-1910).</h2> <h3>The offer of primary and secondary education investigated in printed  publicity (1875-1910).</h3>     <p>&nbsp;</p> <h4>Helena de Araujo Neves, Giana  Lange do Amaral, Elomar Antonio Callegaro Tambara    <br> </h4> </font>      ]]></body><back>
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</article>
