<?xml version="1.0" encoding="ISO-8859-1"?><article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance">
<front>
<journal-meta>
<journal-id>2178-5201</journal-id>
<journal-title><![CDATA[Acta Scientiarum. Education]]></journal-title>
<abbrev-journal-title><![CDATA[Acta Educ.]]></abbrev-journal-title>
<issn>2178-5201</issn>
<publisher>
<publisher-name><![CDATA[Editora da Universidade Estadual de Maringá - EDUEM]]></publisher-name>
</publisher>
</journal-meta>
<article-meta>
<article-id>S2178-52012019000100105</article-id>
<article-id pub-id-type="doi">10.4025/actascieduc.v41i1.42469</article-id>
<title-group>
<article-title xml:lang="pt"><![CDATA[Memes de redes sociais digitais enquanto objetos de aprendizagem na Cibercultura: da viralização à educação]]></article-title>
<article-title xml:lang="en"><![CDATA[Memes on digital social networks as learning objects of the cyberculture: from viralization to education]]></article-title>
<article-title xml:lang="es"><![CDATA[Memes de redes sociales digitales como objetos de aprendizaje en la cibercultura: de la viralización a la educación]]></article-title>
</title-group>
<contrib-group>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Oliveira]]></surname>
<given-names><![CDATA[Kaio Eduardo de Jesus]]></given-names>
</name>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Porto]]></surname>
<given-names><![CDATA[Cristiane de Magalhães]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
<contrib contrib-type="author">
<name>
<surname><![CDATA[Alves]]></surname>
<given-names><![CDATA[André Luiz]]></given-names>
</name>
<xref ref-type="aff" rid="Aff"/>
</contrib>
</contrib-group>
<aff id="Af1">
<institution><![CDATA[,Universidade Tiradentes Programa de Pós-graduação em Educação ]]></institution>
<addr-line><![CDATA[Aracaju Sergipe]]></addr-line>
<country>Brazil</country>
</aff>
<pub-date pub-type="pub">
<day>00</day>
<month>01</month>
<year>2019</year>
</pub-date>
<pub-date pub-type="epub">
<day>00</day>
<month>01</month>
<year>2019</year>
</pub-date>
<volume>41</volume>
<copyright-statement/>
<copyright-year/>
<self-uri xlink:href="http://educa.fcc.org.br/scielo.php?script=sci_arttext&amp;pid=S2178-52012019000100105&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://educa.fcc.org.br/scielo.php?script=sci_abstract&amp;pid=S2178-52012019000100105&amp;lng=en&amp;nrm=iso"></self-uri><self-uri xlink:href="http://educa.fcc.org.br/scielo.php?script=sci_pdf&amp;pid=S2178-52012019000100105&amp;lng=en&amp;nrm=iso"></self-uri><abstract abstract-type="short" xml:lang="pt"><p><![CDATA[RESUMO. Em dezembro de 2012, o vídeo Gangnam Style tornou-se o primeiro videoclipe do YouTube a ser visto mais de um bilhão de vezes. Muitos de seus espectadores reconfiguraram a produção, criando e publicando suas próprias variações do vídeo e replicando o conteúdo por meio de redes sociais digitais. Dessa forma, cada espectador demonstrou a sua potência criativa e a sua capacidade de autoria visual, articulada ao conteúdo original da música e do clipe. Gangnam Style e suas replicações em rede é um bom exemplo do que é um meme na Cibercultura. A partir disso, inúmeros outros vídeos e conteúdos digitais têm se popularizado e, ao mesmo tempo, sido reproduzidos em outros contextos. Estes dão aos memes de redes sociais digitais a capacidade de gerar sentidos e significados em cada indivíduo que se apropria de seu conteúdo e da sua experiência cultural, por meio da produção colaborativa e discursiva. Assim, por meio de uma pesquisa bibliográfica com caráter exploratório-descritivo nas redes sociais, este texto tem como objetivo discutir o potencial dos memes de redes sociais digitais enquanto objetos de aprendizagem, autoria visual e produção colaborativa na Cibercultura.]]></p></abstract>
<abstract abstract-type="short" xml:lang="en"><p><![CDATA[ABSTRACT. In december of 2012, the Gangnam Style video became the first youtube clip to reach over one billion views. Many of its viewers reconfigurated the original production broadcasted on the website, creating and sharing their own takes on the video, replicating this material through social networks. This way, each viewer demonstrated their own creative ability and capacity to develop a new visual content, based on the music and video presented in Gangnam Style. This kind of replication it&#8217;s a good example of what a meme in cyberculture looks like. From this, countless other videos and contents that surfaced online went viral. At at the same time, they have been reproduced in a different social and cultural context of the original content. This peculiarity gave memes the capacity to modify the sense and meaning of the early content that each individual appropriated in their material, including their social experience, throughout, collaborative and discursive production. Therefore, through a bibliographic research this article seeks to discuss the memes, as objects of learning, authorship and collaborative production in cyberculture on social networks.]]></p></abstract>
<abstract abstract-type="short" xml:lang="es"><p><![CDATA[RESUMEN.  En diciembre de 2012, el vídeo Gangnam Style se convirtió en el primer videoclip del YouTube visualizado más de mil millones de veces. Muchos de sus espectadores reconfiguraron la producción, creando y publicando sus propias variaciones del video y replicando el contenido por medio de las redes sociales digitales. De esa forma, cada espectador demostró su potencial creativo y su capacidad de autoría visual, articulado al contenido original de la música y del videoclip. Gangnam Style Y su disposición de replicación es un buen ejemplo de un meme en la Cibercultura. A partir de eso, inúmeros otros videos y contenidos digitales se ha popularizado en la red y, al mismo tiempo, reproducidos en otros contextos. Estos confieren a los memes de las redes sociales la capacidad de generar sentidos y significados en cada individuo que se apropia de su contenido y de su experiencia cultural, por medio de la producción colaborativa y discursiva. Así, por medio de una pesquisa bibliográfica este texto tiene como objetivo discutir el potencial de los memes de redes sociales digitales como objetos de aprendizaje, autoría y producción colaborativa.]]></p></abstract>
<kwd-group>
<kwd lng="pt"><![CDATA[cultura digital]]></kwd>
<kwd lng="pt"><![CDATA[redes sociais digitais]]></kwd>
<kwd lng="pt"><![CDATA[educação]]></kwd>
<kwd lng="pt"><![CDATA[memes]]></kwd>
<kwd lng="en"><![CDATA[digital culture]]></kwd>
<kwd lng="en"><![CDATA[digital social networks]]></kwd>
<kwd lng="en"><![CDATA[education]]></kwd>
<kwd lng="en"><![CDATA[memes]]></kwd>
<kwd lng="es"><![CDATA[cultura digital]]></kwd>
<kwd lng="es"><![CDATA[redes sociales digitales]]></kwd>
<kwd lng="es"><![CDATA[educación]]></kwd>
<kwd lng="es"><![CDATA[memes]]></kwd>
</kwd-group>
</article-meta>
</front><back>
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