The Edutubers Phenomenon according to Nova Escola Magazine

Abstract

MUTZ, Andresa Silva da Costa  and  GOMES, Raquel Salcedo. The Edutubers Phenomenon according to Nova Escola Magazine. Educ. Real. [online]. 2022, vol.47, e117122. ISSN 2175-6236.  https://doi.org/10.1590/2175-6236117122vs01.

This paper sought to map the enunciations about education YouTubers in the Nova Escola magazine. Starting from the question: ‘How are teachers and teaching processes represented in the publications of Nova Escola magazine that discuss the use of YouTube video platform?’, and adopting a theoretical framework derived from Cultural Studies, an enunciative analysis of Foucaultian inspiration was carried out. The corpus consisted of 17 articles, with two focuses of analysis identified: the enunciative recurrences associated education with the action of entertaining and pointed to the use of YouTube as innovative. It is questioned how such results affect teachers’ identities and practices.

Keywords : Edutubers; YouTube; Teacher Identities.

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